Brut does not smell the same any more?

ponder

ponder

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At some stage in school I used Brut for a while, yesterday while in the toiletries section of the shop I saw some on the shelf and got a can purely based on nostalgia. Thing is it does not smell anything like the Brut you got back in the 80's, that Brut smell is almost non-existent.

Why do companies do this, there must be a reason. Apparently you still get Brut Classic overseas.
 
ponder said:
Why do companies do this, there must be a reason.
Click to expand...
Because look at all the flack Old Spice gets for staying the same. There's this dude around here who wears way too much of the stuff. Doesn't matter what time of day it is - if you walk behind him in the corridor that stuff overwhelms your senses and you careen off into a wall or something.
 
I'd also swear the last pack of Gillette razor blades i bought are nowhere near as sharp as they used to be either,1st one felt like i'd used it for 2 weeks already.
 
9/10 a company will change a product or packaging because of declining sales or counterfeiting.
 
ponder said:
At some stage in school I used Brut for a while, yesterday while in the toiletries section of the shop I saw some on the shelf and got a can purely based on nostalgia. Thing is it does not smell anything like the Brut you got back in the 80's, that Brut smell is almost non-existent.

Why do companies do this, there must be a reason. Apparently you still get Brut Classic overseas.
Click to expand...

Perfumery has come a long way. Most perfumes these days use synthetic compound "replicas" of the natural ingredients they used to use. So it will inevitably smell a little different, and almost certainly linger differently on different skin types.

Also, as awesome as odour memory is, it is quite unreliable...
 
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