Debbie
Banned
http://www.hellopeter.com/details.asp?id=46255
Hey tech experts!! Please help me reply to this drivel of a reply that Multichoice has written!
Hey tech experts!! Please help me reply to this drivel of a reply that Multichoice has written!
Hello Debbie Love
Multichoice transmits a wide variety of programmes from different sources and for many, we do not have direct control over the received audio parameters, the result being differences in perceived loudness. The main cause is probably the metering used by the various audio producers and broadcasters. The generally favoured device is the PPM (Peak Programme Meter) which does not give any measure of the audio signal loudness as perceived by the human ear.
Sound producers may maintain the "correct" peak level but reduce the dynamic range (or compress the audio) to increase the loudness on purpose. This is a "standard" method used by ad producers as well as others that follow the paradigm "louder is better". This same phenomenon has been observed in the production levels of audio CD's over the past 10 years. Similar issues are observed during the ads in cinemas.
Kind Regards
Farana Jacobs