I am still surprised that this is only coming to light now. The Honey problem is older and bigger than "creators" are making it out to be. I am certain that some creators knew exactly how this business model worked.
The other thing that Honey does, what is not now being talked about, is them harvesting ecommerce sites. A business can't opt out, you have to battle the blight. Not only do they manipulate last click attribution, they manipulate the data too.
I don't even want to know how many commission-based internet businesses they have destroyed, and loyalty programs they have screwed. These issues are old.
For as much as Stone took up a class-action against them. Say they do win PayPal, it is only really the precedent that matters, it will be American creators reaping the rewards. The EU should clamp down on this, since their actions tend to ripple better globally.
It is not only Honey, there are many other services like these. Edge has Shopping built-in. Yes, MS does it too. The thing with Honey is that creators are now mad that MegaLag's exposé on Honey is also shining the spotlight on them. I mean, the thumbnail said it all.