Facebook, Twitter stats for SA

[jes]

Facebook, Twitter stats for SA

World Wide Worx MD has revealed some of South Africa’s Facebook stats

 

[Rocket Raccoon]

Google+ hasn’t really captured the imagination of South African social network users, Goldstuck said.

Or anyone else.

 

[r00igev@@r]

So the assumption is there are people who use Facebook and twitter exclusively on their phones and not via another access???? I use it at home, at work and on my mobile phone. How is that reflected?

So stats are created that are just as questionable as the first stats?

 

[Yuu]

Is there anyway the public can watch or download this conference during or after it is shown? I want to watch it as it will be somewhat interesting to see .

I agree ^^, if you login from 3 devices, how will this impact the stats?

 

[roygbiv]

World Wide Worx spewing out the stats again! Interested to see how this translates into something meaningful in this digital age. Physical location means less and less.

 

[Jan]

So the assumption is there are people who use Facebook and twitter exclusively on their phones and not via another access???? I use it at home, at work and on my mobile phone. How is that reflected?

So stats are created that are just as questionable as the first stats?

Not necessarily... This is where "primary research" comes in. For WWX's Mobility study, for example, Dashboard did interviews with 1195 people in their home language all across the country. It'll be interesting to see how Fuseware and WWX conducted the research regarding mobile-only Facebook use.

 

[entrepr]

So the assumption is there are people who use Facebook and twitter exclusively on their phones and not via another access???? I use it at home, at work and on my mobile phone. How is that reflected?QUOTE]

I think one issue highlighted here is how many South African's use mobile for access because they don't have decent access via PCs

 

[Beam]

But how many of these reported users are actually one person logging in from three different devices, as the two commentators above and I also tend to do. And this isn't because of not having another device to access the social networks from at all, it's mostly because it's easier to reply to Tweets on my smartphone while my PC is churning through graphics manipulation or whatever the daily workload of your PC is...

I tend to think this "smartphone bringing social media access to the previously underserviced market" line is a bit of a dreamland. I think most people who access social media on smartphones have at least one other way of connecting to the service as well, the phone just becomes the most convenient. It fits better - the phone is the custom-made comms tool the PC has other uses. People who don't have access via the PC aren't going to go out and get a smartphone just to have FB and Twitter access, and since they aren't FB and Twitter users already from PC experience it isn't going to be the reason they've got the smartphone, but rather just an interesting new capability that the phone now has which they may or may not choose or want to use.

Anyway interested to see the stats.

 

[Jan]

But how many of these reported users are actually one person logging in from three different devices, as the two commentators above and I also tend to do.

That's what the research will hopefully reveal. Asking a question like "Where do you access Facebook from?" with the possible answer "From my mobile phone only" and the follow-up question, "Do you let Facebook know your location?" or something similar would reveal that information.

I tend to think this "smartphone bringing social media access to the previously underserviced market" line is a bit of a dreamland.

Perhaps. Apps aren't the only way to log into Facebook, though, and smartphones aren't the only cellphones with browsers.

Anyway interested to see the stats.

Agreed. If Fuseware conducted interviews as Dashboard did, and the sampling was done correctly (all of which I'm sure will be), then I find very little reason to doubt them.