Is MXit worth the money?

rpm

Admin
Staff member
Joined
Jul 22, 2003
Messages
66,805
Reaction score
5,057
Location
Johannesburg
Is MXit worth the money?

Alan Knott-Craig Jnr is looking for attention. He wants so much of it, in fact, that he’s just bought the attention of 40-million people in 120 countries. Yes, I’m talking about the MXit acquisition.
 
The target audience sucks a bit for advertising...which is the only real way to monetize this easily. Ideally you'd want 20-29 year olds not <18s.

Plus within a handful of years every single phone out there will support a major intl chat platform...like say google talk/chat.
 
Wow, that per-head price for fb and twitter users really is eye opening.
 
The target audience sucks a bit for advertising...which is the only real way to monetize this easily. Ideally you'd want 20-29 year olds not <18s.

Plus within a handful of years every single phone out there will support a major intl chat platform...like say google talk/chat.

using my windows phone I'm actually really enjoying having fb chat integrated. Also finding that almost every person I know uses fb so it's kind of the natural order of things to just start using it for mobile chat too.
 
Would like to see how the valuations of facebook and twitter were made, the metholodgy and assumptions.
 
I think this was quite a bad investment. It will be interesting to see how it turns out.
 
I think so too BUT.. i think there is a way to turn it around and into a cash cow :p

If anything you'd want mxit for 1. advertisers of products u can use for new product/evolution, 2. user base to pull into new venture(so-so not really tho), 3. technical assuming they don't have a mobile dev company esp one that can deal with low tech implementation too(tough to find). Even then i dunno.. with that sort of cash i think it might be better to just start fresh with great devs + techs to make what u want.. but point 1 is always useful.
 
Mxit has had its run, when smart phones came out it fell behing quickly. When blackberry hit big they took waaay too long to make it compatible and then they went and released mxit 6, something many users just hated, it had become bloated and lost a lot of its simplicity.

With bbm, whatsapp, liveprofile, kik and the like mxit has lost a lot of users. All these devices support near instant push notifications and the above apps are probably as compatible as mxit when you consider that majority of users are on smart phones, mxits only real dominence remains with j2me handsets and those wont be long for this world.

People want simplification and cost saving. Their was a time when mxit was the only solution, but last I heard it still had no push support which means u actually have to open and actively run it to communicate, and with it constantly polling it uses more batter and more money than the push alternatives.

When something like whatsapp supports android, iphone, berry, symbian and soon winphone what is milxits selling point when it requires more effort to stay in touch.

I used to be on mxit almost all day, had a lot of friends the same, within a month of getting smart phones it became pointless to use it, every contact was either on bbm or wa or both, it became pointless to use mxit at that point.

Mxits only saving grace would of been to include full push support probably a year ago, even doing it now would be too late, the users they would of lost to bbm and what's app are unlikely to return and as users upgrade from j2me to smart they will have less and less need for last generations communication tools.

Sent from my Nexus S using Tapatalk
 
I'd love to see some stats and demographics on mxit usage over the last year to date.
 
I'd love to see some stats and demographics on mxit usage over the last year to date.

That would actually be very interesting, especially if we could get a comparitive view of whatsapp, bbm and such. Preferably for sa only to give mxit a fair display.

Sent from my Nexus S using Tapatalk
 
"And while Alan Knott-Craig Jnr may be the son of a billionaire, and a self-made millionaire, he isn’t known for overpaying."

- Alan Knott-Craig Snr is a billionaire? How? When did that happen?
 
Alan bought him self a raw deal. MXit has been redundant for years now, it was just waiting to be phased out.
 
mxits only real dominence remains with j2me handsets and those wont be long for this world.

Makes me wonder what will happen with the Oracle/Google lawsuit. Oracle will need to win to continue making money on mobile Java.
 
Makes me wonder what will happen with the Oracle/Google lawsuit. Oracle will need to win to continue making money on mobile Java.

Don't actually know what's happening thier, but android handsets are coming out accross the price spectrum, I say thia under correction, but am almost certain vodacoms got 1 for about R500 which is actually cheaper than many j2me handsets and those phones are made by vodafone so google can't be held liable for it.

J2me is old school, its upgrade potential is limited at best with little to no 3rd party developement unlike android, bb and iphone, stoll remains to be see how many developers will start developing for windows, but in the end no one cares about java.

Android made its stake in the world through the thousands of developers building on it, allowong each uaer to make his/her phone as personal and as customized as they want with the option to do almost anything.

As I said, bot surw what the lawsuits about, but I don't see it making a difference. Androids got 51% of the market, iphone 19%, blackberry haf somwhere between 10% and 20% and nokias gone exclusive wp7 so that leaves at best 30% of the market and noones going to choose a "dumb" phone over a smart phone when you can get smart ones as cheap and even cheaper than the "dumb" ones.

Sent from my Nexus S using Tapatalk
 
To clarify: my point was that long term J2ME is probably dead, and for Oracle to make money on Java they will need to win the lawsuit so that they can extract royalties from Google for each Android device sold. I hope this does not happen.
 
I dont think it was a good idea to buy it unless they do some thing amazing with it thats not in the market yet, as we have WHATSAPP, BBM, VIBER... all do the same thing with more people using it then mxit...

Mxit you were cool 6 years ago but u getting to old nw... RIP
 
Top
Sign up to the MyBroadband newsletter
X