M$ attacks Linux with BestBuy (propaganda) course

When the poor IT managers eyes start rolling back I quickly add: Basically its very secure, which means that your data is safe; and because it prevents unauthorized access to the internet you save on your Telkom bill. That they find easier to digest (spend money - get benefits); it sucks, buts its the reality....

That pretty much describes any base-level firewall. It doesn't say why you should spend a mint on this particular one...

If the IT manager doesn't know what s/he needs, he's incompetent to my mind...
 
That pretty much describes any base-level firewall. It doesn't say why you should spend a mint on this particular one...

If the IT manager doesn't know what s/he needs, he's incompetent to my mind...

Competent, incompetent; you sell to your audience. Would you walk away from an opportunity because the manager did not know what he wanted? That is why we have companies who employ people to sell stuff :)

I go to clients and all they know is VMWare. I then have to build a case for why they should use free XenServer. You start by finding out why they want VMWare, and then demonstrate how Xen meets their requirements (to save money or whatever).

They don't care about how the management console communicates with Dom0....
 
Parallel computing - Just hitting a key combination and switching to a totally different OS.

I know Citrix has a working version of what they call Project Independence, i.e. a type one desktop hypervisor (as apposed to a type one server hypervisor), probably running on a modified Xen platform. What is the version that you speak of??
 
You'll probably find that the likes of Red Hat and Suse Linux Enterprise know how to sell Linux to companies. Talking to mere users here is not the right audience.
 
You'll probably find that the likes of Red Hat and Suse Linux Enterprise know how to sell Linux to companies. Talking to mere users here is not the right audience.

Definetly, but it would seem like a lot of users on this forum are channel partners, who represent a large revenue stream for most vendors....
 
Competent, incompetent; you sell to your audience.

Of course. OSS writers "sell" to an audience of IT-savvy people. You don't choose your OSS virus scanner or mail client or server implementation based on a flashy marketing ploy. You choose it because you invest the time to research which is best for your environment.
 
Biggest issue I have with M$ is their retarted WGA, WPA, licensing, activating and the such schemes.

Linux... no licensing, no activating, just install and work.

M$ could just as well remove all their licensing and activation.... it gets cracked anyways. :D
 
M$ could just as well remove all their licensing and activation.... it gets cracked anyways. :D

NO!! We all love it when you get the MS Office ''genuine advantage'' pop-up, telling you that your version of MS Office is not ''genuine''....and then put a little sea star in your system tray to remind you.

How cool is that? :p
 
Of course. OSS writers "sell" to an audience of IT-savvy people. You don't choose your OSS virus scanner or mail client or server implementation based on a flashy marketing ploy. You choose it because you invest the time to research which is best for your environment.

I kinda get the feeling that we're talking past one another here because everything you say confirms my original post ;)

My point is that for open source to be more readily adopted it needs to be sold, to everybody, including the non-technical managers. There is not one product that sells itself, based on functionality alone. There is simply no way that OSS can compete by only targeting people who acknowledge the product - this is not selling.

Selling is taking your product, preferably one that you believe in and know works, and convincing other people to buy it. If I wanted to sell the latest nvidia display card:

To a geek - I would point out the 512bit bus, and 20GB/s throughput.
To a casual gamer - I would tell him that games run smooth and look great
To an IT manager - I would point out that the card is an established market leader with industry leading on-site warranty.

Honestly, I understand your point; but it does sound that you have a mindset inclined to technical aptitude, not sales. When I was a techie I also struggled to understand management and sales people. My mindset changed when I was forced to deal with managers....

The reality is that if you are not selling, then somebody else out there is - and they will get the business.

You sound like the kinda person who often has conflict with management/sales people :)
 
NO!! We all love it when you get the MS Office ''genuine advantage'' pop-up, telling you that your version of MS Office is not ''genuine''....and then put a little sea star in your system tray to remind you.

How cool is that? :p

Or even better, they blacklist all the genuine XP installations and then have to publish a workaround (crack) for their own copyright protection, on their own website :p:p
 
I kinda get the feeling that we're talking past one another here because everything you say confirms my original post ;)

My point is that for open source to be more readily adopted it needs to be sold, to everybody, including the non-technical managers. There is not one product that sells itself, based on functionality alone. There is simply no way that OSS can compete by only targeting people who acknowledge the product - this is not selling.

Selling is taking your product, preferably one that you believe in and know works, and convincing other people to buy it. If I wanted to sell the latest nvidia display card:

To a geek - I would point out the 512bit bus, and 20GB/s throughput.
To a casual gamer - I would tell him that games run smooth and look great
To an IT manager - I would point out that the card is an established market leader with industry leading on-site warranty.

Honestly, I understand your point; but it does sound that you have a mindset inclined to technical aptitude, not sales. When I was a techie I also struggled to understand management and sales people. My mindset changed when I was forced to deal with managers....

The reality is that if you are not selling, then somebody else out there is - and they will get the business.

You sound like the kinda person who often has conflict with management/sales people :)

Oh yes! I can't stand the buggers. Usually because they are the reason that the poor techies have to fight with the products forced on them.

And perhaps the reason we are talking past each other is that OSS isn't something that you can "sell" in the classical sense of the word. It doesn't flash, it doesn't sparkle, it doesn't make outrageous promises about its own performance: it has one "selling" point and that is its suitability to the task at hand.

So what you really need to do is sell the concepts, rather than the individual products. And one important concept is that OSS is fun. It opens up worlds and worlds of discovery and there is nothing a techie likes more than discovering things. Before you know it you have a group of IT people who couldn't be winkled out of their jobs with a big pin -- which is something rare in this industry.

That's how I would start pitching it to managers. The "human" angle. ;-)
 
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