Prometheus said:
...no one in this country seem to know the basic principles of economics. If you charge too much for something then no one would be able to afford it, but if you lower your prices then your market suddenly becomes bigger and you can make more money out of it in the long run if you are willing to do the investing now. The problem we have in this country is greed!
Yes, bravo!
Also, consider that most of these "home users", just use the internet for email, and a bit of browsing. Thats it! So there is a big hole in the market for a 200mb per month plan, for around R100 per month (total).
At this moment, the options for a 200mb per month (average) user are:
1. Dial-up. With R7 plan (thingie

)
cost: R75 + R50 + R100 (for calls) = R225
Data used: 200mb
use: email, some browsing. (no downloading big files)
2. GPRS using phone + Bluetooth / cable. -no bundle
cost: 200mb x R2 per mb = R400 (if out of bundles)
data used 200mb
use: email, some browsing. (no downloading big files)
3. GPRS using phone + Bluetooth / cable. with 1gb bundle
cost: R499 (get 1gb)
data used: 200mb
WASTED UNUSED DATA: 800mb !!!
use: email, some browsing. (no downloading big files)
4. ADSL
cost R75 + R190 + R100 = R265 (get upto 1gb)
data used: 200mb
WASTED UNUSED DATA: 800mb !!!
use: email, some browsing. (no downloading big files)
So... where is the sense in that? The BIGGEST market in SA is the small home user, who just wants to check his mail, and browse a little. 200mb per month. Nothing more!
Sollution:
Vodacom (or someone) come out with a plan for R100 per month for 200mb. Out of bundle is R2 per 1mb still. Hell, even R150 per month is worth it!