MTN challenge Vodacom Summer specials

[rpm]

MTN challenge Vodacom Summer specials

 

[risingtide]

while the subscription cost is stated in blue, the total payable monthly cost is stated in red. The ASA said that this stands out from the rest of the wording.

I wonder whether that is true for colour blind people?
This ruling about the dual pricing does not contribute anything towards clarity of advertising.

 

[Wonderer]

Nice point risingtide.... and something like 25% of men suffer from colour blindness. Red and blue are the key colours!

All pretty petty if you ask me. Don't these people have better ways to spend our money?

 

[Glipsie]

I see MTN has followed Vodacom's example and created a "find flaws in competitors' adverts" department ...

 

[Kalvaer]

Nice point risingtide.... and something like 25% of men suffer from colour blindness. Red and blue are the key colours!

All pretty petty if you ask me. Don't these people have better ways to spend our money?

If those figures are correct, I'd be willing to bet that vodacom's marketing department used those colours for that exact reason.

 

[Axis]

All this bickering about trivial things while they still have this cushy arrangement with their interconnect rates. They are not really competing on the really importing thing which is price per minute for calls.

 

[kingmonty]

too bad it's autumn :frown:

 

[kronoSX]

i guess the battle still continues.
everyone has a huge chunk of the pie and still they want more

 

[HavocXphere]

Red and blue are the key colours!

Red & Green are the problematic ones for colour blindness afaik.

 

[dionb]

The pot calling the kettle black

 

[Tns]

tsk tsk at them