MultiChoice has no coherent strategy to face streaming onslaught

[Jan]

DStv is knee-deep in trouble

Traditional TV is on its way out, and MultiChoice has no coherent strategy to replace the billions it makes from DStv satellite subscriptions.

Bob Iger, executive chairman and former CEO of Walt Disney, said traditional TV in all its forms – broadcast, cable, and satellite — is marching to a distinct precipice.

 

[backstreetboy]

 

[Dan C]

This is SA , not the US. 80% of people don't have access to reliable uncapped internet.

 

[Vorastra]

This is SA , not the US. 80% of people don't have access to reliable uncapped internet.

I am the 20%.

 

[OhYeah84]

...that "streaming" service that needs a device though, while having DStv Now that doesn't work effectively...well done.
Nobody cares really.

 

[ToxicBunny]

I disagree completely.

They've had a strategy, milk the customer for as much money as possible before the party runs out. I would say its one of the reasons Multichoice was spun out into its own entity.

 

[Dolby]

They're trying everything possible to stay relevant , though ...

1. Broadband Bundles
2. Streaming Box
3. Paramount+

They should rather just have focused on :

1. Fixing their streaming app
2. Work on their channel bundles / sport bundles
3. Maybe even a per channel model

 

[Broes Wyn]

https://mybroadband.co.za/news/broa...assword-crackdown-is-working-multichoice.html

Surely this has to be incorrect?

Just yesterday I've read that DSTV has seen an uptick in subscribers since limiting streaming. So how can DSTV possibly be losing subscribers?

Would it perhaps make business sense if they significantly dropped their prices hoping more customers would resubscribe as everyone just wants to watch sport.

 

[SauRoNZA]

I disagree completely.

They've had a strategy, milk the customer for as much money as possible before the party runs out. I would say its one of the reasons Multichoice was spun out into its own entity.

Exactly! They can kill it off quietly without the rest of the ship taking on water.

 

[Speedster]

This is SA , not the US. 80% of people don't have access to reliable uncapped internet.

Can that 80% afford R1000pm for satelite TV?

 

[lordnokon]

Their new TV is going to save them... NOT!!!!!!!

 

[Dan C]

Can that 80% afford R1000pm for satelite TV?

Well there are cheaper packages. Have you seen the number of dishes in some townships ?

 

[notayoba]

Their only chance is to sell a sport streaming bundle, or maybe even pay per view streaming at a competitive rate, while they still have the money to buy sport rights. I'll be happy to pay R50 or something to watch the odd game.

The entertainment model of endless ads and reruns at 10x the cost of a streaming service is done for.

 

[Speedster]

Well there are cheaper packages. Have you seen the number of dishes in some townships ?

View attachment 1389802

Yup. I mentioned in a thread a couple of days back that at this rate they're going to be a relatively entry level satellite TV provider by the end of the decade. There is no way their premium packages will survive at the current pricing

 

[Botha22]

Well there are cheaper packages. Have you seen the number of dishes in some townships ?

View attachment 1389802

Could be some of those dishes are meant for Openview.

 

[Dan C]

Could be some of those dishes are meant for Openview.

Could be, but the CEO from Walt Disney reckons streaming will take over.
In SA not in a very long time.

Bob Iger, executive chairman and former CEO of Walt Disney, said traditional TV in all its forms – broadcast, cable, and satellite — is marching to a distinct precipice.

 

[borro]

 

[Speedster]

Could be some of those dishes are meant for Openview.

Possibly OpenView yes. Or the cheaper DStv packages. We tend to forget they have packages priced from R29.

 

[Pak Fa Fui]

Just last week you posted their strategy now you say they dont have a strategy

 

[OliverRC]

Their new TV is going to save them... NOT!!!!!!!

I laughed so much when I saw they were releasing a TV.

Sign of a company clutching at straws trying to stay relevant but not understanding their industry or customer.