Here's a credible and informative piece on how M$ got to be where they are,
ie not through product superiority but through piggybacking on IBM:
http://apple.slashdot.org/comments.pl?sid=1136093&cid=26941575
ie not through product superiority but through piggybacking on IBM:
http://apple.slashdot.org/comments.pl?sid=1136093&cid=26941575
Since you're probably too young, let me enlighten you. In the late 70's, when PC's began to appear, corporate IT managers were deathly afraid of them. IBM, like AT&T, did an excellent job of selling FUD - "Hey, if you connect one of those PC's, you'll bring down your entire SNA network!". And I'm sure you're quite unaware of the overwhelming market share (90+%) that IBM had in the computing world at the time. But those damn users, tired of the glacial slowness of mainframe application development, slow response times, and especially the lack of a spreadsheet capability, kept demanding a way to connect PC's to their network. So IBM developed the PC, and contracted with M$ to develop DOS. (There is a story, perhaps apocryphal, that Gates offered to sell M$ for some trifling sum - $10 million, I've heard - but IBM, which felt that it would only sell a few thousand PC's, turned him down.)
So now, corporate managers had a PC that was blessed by IBM. They started to buy them. And, as they did, those damn users kept demanding them. So the sheep^HIT managers bought more. By the time Apple introduced the Mac, the PC already had a huge lead because of this tremendous IBM lock in. And when the Mac was introduced, I was working for a company that was developing a PBX controller based on Mac technology. But when we took it to our first prospects, their overwhelming response was "You're not going to run it on that toy, are you?". Since we needed multi-tasking, which DOS didn't offer at the time, we had to build a complete user interface on top of SCO Unix. Then the question we got was "Does it run Lotus 1-2-3?".
Time passed, and the demand for personal computers exploded. (I remember Sir Terry Mathews, billionaire owner of, at various times, Mitel, Newbridge, and March Networks, sneering at it, saying "What executive would want one of those on his desk?" - probably one of the few errors he made in his career.) But again, as the majority of IT managers would only authorise IBM PC's, DOS kept growing. Even when the PC clones arrived, it was a hard sell to IT managers, who were still told by their IBM account reps that connecting clones could bring down their whole network.
Of course, in industries that didn't have massive networks (K-12, arts, advertising, etc.), the Mac did quite well. But when you compare that market to the much larger banking, finance, manufacturing, health care, and government markets - M$ built a huge lead. And that was because they piggybacked on the IBM connection, NOT BECAUSE they were superior.
Here endeth the lesson.