The Audi Thread

Audi reverses course on EV naming strategy

Less than two years after unveiling a new naming convention for its vehicles, Audi is hitting the undo button. The German automaker announced in March 2023 a plan to differentiate its gasoline-powered cars from its electric vehicles using even and odd numbers. Electric models were to receive even numbers, while combustion engine vehicles would use odd numbers. This strategy, however, is now being abandoned.

The numbers will once again signify vehicle size, regardless of powertrain. To distinguish between different fuel types, Audi will use suffixes: TFSI for gasoline, TFSIe for plug-in hybrids, TDI for diesel, and e-tron for electric vehicles. Body styles will also be indicated with suffixes like Sedan, Avant, or Sportback.

This reversal comes as a relief to many, as the previous system was rather confusing. The short-lived double-digit system, also based on powertrain output, is also gone. Remembering what a "55 TFSI" or a "40 TDI" proved challenging for consumers.

The next-generation A6, scheduled for a March 4 premiere, will be the first to use the revived naming system. Previously, it was meant to be rebranded as the A7 when featuring combustion engines, but now the A6 ICE will coexist with the all-electric A6 e-tron.

www.arenaev.com

Audi reverses course on EV naming strategy

Audi has abandoned its short-lived attempt to differentiate EVs and combustion engine vehicles with a new naming strategy, going back to a system based on vehicle size.
www.arenaev.com www.arenaev.com

www.audi-mediacenter.com

Audi heightens clarity for customers through global standardization of model names

Global standardization and clear orientation for all customers: Audi is strengthening the alphanumeric format of its nomenclature. Going forward, it will represent the size and positioning of each model globally in a unified and transparent way. The previous distinction between electric vehicles...
www.audi-mediacenter.com www.audi-mediacenter.com
 
Glad to see they went back and changed it, but it makes them look like clowns - first time okay you learnt your lesson. Second time - do you guys know what you doing?
 
Got new tires today. Last set of Maxtrek Fortis T5 255/45/20 105W lasted lets call it 80 000km to be conservative..
 
flytek said:
Got new tires today. Last set of Maxtrek Fortis T5 255/45/20 105W lasted lets call it 80 000km to be conservative..
Click to expand...
That's very good, what vehicle were they on?
Crowley said:
The flywheel on my A7 needs to be replaced so I got a quote from Audi. R50 180.71 including installation.

Getting quotes from independent workshops now :(
Click to expand...
Fkn hell, that's a dual mass flywheel on a manual?
 
airborne said:
Why would a fly wheel on an automatic need to be replaced?
Click to expand...

It is a dual mass flywheel and the springs separating the two flywheels eventually 'wear' out, as do their guides, bearings, bushings, friction washers, etc.

Oh, it is also an S-tronic which means it will need clutch pack replacement at some stage.
 
You must log in or register to reply here.
Back
Top
Sign up to the MyBroadband newsletter
X