Spyral-RSA
Well-Known Member
Sunday, August 15, 2010
BREAKING. TopTV on the building
viewer backlash and the growing
number of complaints about
repeats: ''That's how pay TV
works.''
You're reading it
here first.
It's started. The
number of TopTV
subscribers are
growing who
are increasingly
becoming disillusioned and upset
with the amount of repeat TV
programming on the channels of On
Digital Media's (ODM) new pay TV
platform. TopTV's answer is that
repeat blocks of programming is
simply how pay television works.
Similar to what MultiChoice's
DStv has now endured for years,
viewers who've signed up to
ODM's TopTV are starting to get
more vocal about the increasing
number of repeats, reruns and
rebroadcasts on various TopTV
channels, especially the Fox channels
such as Fox Retro (TopTV 181), Fox
Entertainment (TopTV 180) and Top
Crime (TopTV 301). Of course it's
now three months since ODM
launched TopTV in May which is in
pay TV terms approximately the
duration of the first repeat window
cycle (there's usually another one at
six months and again at a year).
''TopTV subscribers are saying 'but
I've seen this already', but that's
how pay TV works,'' Elouise Kelly,
ODM chief marketing officer tells me.
''Repeats over a period of time is
how pay TV is structured. It's
impossible for any TV channel to be
repeats free. Repeats are structured
and scheduled so as to make the
repeating convenient for you as the
viewer. In terms of the Top Movies
channels [Top Movies (TopTV 100),
Top Movies +2 (TopTV 101) and Top
Movies +24 (TopTV 102)] that is why
we're repeating the movies to give
viewers the opportunity to watch it
at their convenience and it works,''
she says.
About TopTV's electronic
programme guide (EPG) that started
out disastrously at its May launch
and is slowly getting better, Elouise
Kelly says ''people are saying 'We
don't have a physical magazine TV
guide. Why can't you send me a
monthly magazine with a TV guide?'
but we're saying the EPG is your TV
guide. And now it works really well.
Many people who are now TopTV
subscribers did not have pay TV
before, so they don't really now yet
how informative an on-screen EPG
can be,'' she says. ''We're planning
on doing a lot of communication in
regard to TopTV's EPG and the use of
the EPG soon.''
source: TV WITH THINUS
BREAKING. TopTV on the building
viewer backlash and the growing
number of complaints about
repeats: ''That's how pay TV
works.''
You're reading it
here first.
It's started. The
number of TopTV
subscribers are
growing who
are increasingly
becoming disillusioned and upset
with the amount of repeat TV
programming on the channels of On
Digital Media's (ODM) new pay TV
platform. TopTV's answer is that
repeat blocks of programming is
simply how pay television works.
Similar to what MultiChoice's
DStv has now endured for years,
viewers who've signed up to
ODM's TopTV are starting to get
more vocal about the increasing
number of repeats, reruns and
rebroadcasts on various TopTV
channels, especially the Fox channels
such as Fox Retro (TopTV 181), Fox
Entertainment (TopTV 180) and Top
Crime (TopTV 301). Of course it's
now three months since ODM
launched TopTV in May which is in
pay TV terms approximately the
duration of the first repeat window
cycle (there's usually another one at
six months and again at a year).
''TopTV subscribers are saying 'but
I've seen this already', but that's
how pay TV works,'' Elouise Kelly,
ODM chief marketing officer tells me.
''Repeats over a period of time is
how pay TV is structured. It's
impossible for any TV channel to be
repeats free. Repeats are structured
and scheduled so as to make the
repeating convenient for you as the
viewer. In terms of the Top Movies
channels [Top Movies (TopTV 100),
Top Movies +2 (TopTV 101) and Top
Movies +24 (TopTV 102)] that is why
we're repeating the movies to give
viewers the opportunity to watch it
at their convenience and it works,''
she says.
About TopTV's electronic
programme guide (EPG) that started
out disastrously at its May launch
and is slowly getting better, Elouise
Kelly says ''people are saying 'We
don't have a physical magazine TV
guide. Why can't you send me a
monthly magazine with a TV guide?'
but we're saying the EPG is your TV
guide. And now it works really well.
Many people who are now TopTV
subscribers did not have pay TV
before, so they don't really now yet
how informative an on-screen EPG
can be,'' she says. ''We're planning
on doing a lot of communication in
regard to TopTV's EPG and the use of
the EPG soon.''
source: TV WITH THINUS