Unisys study reveals what erodes consumer trust

Most corporates are only interested in appeasing shareholders. They seem not to realize that happy clients and staff will ensure larger client base and thus better profits which will lead to happy shareholders.
 
I believe it would be extremely beneficial if a survey of this nature and quality were to be conducted in South Africa. It might just be the wake up call local companies need to start raising customer services to international standards.

Perhaps if enough private and public businesses operate on these principals, government would too ashamed not to do the same. Nothing like transparent governance to boost trust :)
 
While important in the boardroom, factors such as shareholder value, market share and profitability held little interest for these consumers.
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Consumer: "High shareholder value and high profitability? They're charging me too much."

Very high market share: "They're a monopoly and they must be fleecing me."
Very low market share: "Aren't they very good then? Will they still be around when I need service?"
 
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Focus on the biz at hand

Shareholders are certainly import for a publicly listed company, however rather let the company focus on their business by improving products and keeping employees happy than making targets for every financial quarter.

But then again, at least from my experience, there is always a disconnect between management and people actually doing the work.
 
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