Volkswagen Phaeton

Officially no and I doubt that someone would have imported them. They were insanely expensive if I remember correctly.
 
Seems like a pretty bad plan to me. High cost of purchase & higher cost of maintenance.

You can probably get a 760Li for a similar price (guessing here) so why bother.
 
The problem with a luxury VW is...Audi.
Not really. e.g. The Veyron was essentially designed by the VW group - that backing certainly didn't come from Audi. Its mostly a branding thing - though naturally a car costing 2x as much is likely to be of higher quality regardless of branding & the legal name under which its manufactured.
 
Not really. e.g. The Veyron was essentially designed by the VW group - that backing certainly didn't come from Audi. Its mostly a branding thing - though naturally a car costing 2x as much is likely to be of higher quality regardless of branding & the legal name under which its manufactured.

I mean branding. VW = People's car, does not exactly scream luxury. Same car, slap an Audi badge on the grill and we have a winner. The VAG as a whole make great cars from VW to Lamborghini but making a car worth 100k dollars and putting a VW badge on it just doesn't work for me.
 
I mean branding.
That to me is one epic fail. I've got a potato here with a Nike logo on it - I'll sell it to you for a mere 2 grand.

See? Branding is only useful in so far as it helps identify quality in a convincing way. Well unless you're an idiot, then my potato plan might just work....

With ze German cars, you've got a +- reasonable expectation that actual results will be pretty close to what they sell you in the ad. Sure its not bullet proof, but if you drop half a bar on a bmw you can be pretty sure that things will be OK one way or the other. e.g. Hell I've seen BMW mechs denounce ownership of materials accidentally left in a customer's cars boot just because they decide its better to take the financial hit than cause a dispute.
 
That to me is one epic fail. I've got a potato here with a Nike logo on it - I'll sell it to you for a mere 2 grand.

See? Branding is only useful in so far as it helps identify quality in a convincing way. Well unless you're an idiot, then my potato plan might just work....

With ze German cars, you've got a +- reasonable expectation that actual results will be pretty close to what they sell you in the ad. Sure its not bullet proof, but if you drop half a bar on a bmw you can be pretty sure that things will be OK one way or the other. e.g. Hell I've seen BMW mechs denounce ownership of materials accidentally left in a customer's cars boot just because they decide its better to take the financial hit than cause a dispute.

You've completely missed my point. VW has a luxury brand, it's called Audi. From a marketing standpoint, making a luxury VW is silly. I'm not talking about the build quality or what factory it came out of. I'm talking purely for the fact that VW means every day person car to me and Audi is the "premium VW" if you will. Putting a VW badge on a Bentley like car is like putting a Rolls Royce badge on a polo like car. Not need for philosophy here. Just simple marketing and branding. Your potato theory is also wrong. That VW is still extermemly expensive so it's no like you're getting a bargon.
 
You've completely missed my point. VW has a luxury brand, it's called Audi. From a marketing standpoint, making a luxury VW is silly. I'm not talking about the build quality or what factory it came out of.
Frankly my friend if you think luxury and quality are two distinct things in a car then you are entirely insane.

Your potato theory is also wrong.
It is not wrong. Price should, in a perfect world, be determined by quality. Marketing distorts this. What I'm trying to convey is that you should be judging true value vs Rand value cost. Luxury brand names (say uhm Audi) tend to inflate the Rand value side.
 
Luxury and quality are completely different attributes. An f1 car has no luxuries at all, and you can't say it's low quality.
 
The Phaeton was engineered to the absolute at the time. Aircon system with no visible vents and OCD stuff like that. I think I saw 1 in Jhb a few years ago.
 
You've completely missed my point. VW has a luxury brand, it's called Audi. From a marketing standpoint, making a luxury VW is silly. I'm not talking about the build quality or what factory it came out of. I'm talking purely for the fact that VW means every day person car to me and Audi is the "premium VW" if you will. Putting a VW badge on a Bentley like car is like putting a Rolls Royce badge on a polo like car. Not need for philosophy here. Just simple marketing and branding. Your potato theory is also wrong. That VW is still extermemly expensive so it's no like you're getting a bargon.

Errrrm VW is a premium brand. Some would argue that the phaeton is a better car than any Audi at the time. It was designed to be a luxury VW for a select market. It was very highly ranked in the markets it was sold in.
 
Errrrm VW is a premium brand. Some would argue that the phaeton is a better car than any Audi at the time. It was designed to be a luxury VW for a select market. It was very highly ranked in the markets it was sold in.

Audi is ranked higher on the VAG group's premium rankings than VW bud. Phaeton is even higher.
 
I remember the top gear episode that reviewed it. any idea what the 150 things the boss wanted done? I know one of them was that you shouldn't be able to hear the aircon when driving.
 
The Phaeton is a bit... misguided, I think. It might be regarded internally as being on a tier above Audi, but it still carried a V and W in a circle on the nose. Nevertheless it is a truly impressive bit of engineering, and so's the factory where it's built:

[video=youtube;nM2l0wqNVZ8]http://www.youtube.com/watch?v=nM2l0wqNVZ8[/video]

Fair warning: video's soundtrack will break your brain.
 
The most Meh Vw I have ever seen in my life. Looks like a fat jetta and the jetta is no super model either.
 
Great second hand car to buy, because they depreciate like a stone dropped in a river.


Might even be a classic one day?
 
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