Cell C (Pty) Ltd is one of three mobile network operators in South Africa. It offers products and services to more than 7 million customers. With a network capable of providing voice, data and multimedia communications, the company is committed to delivering to subscribers a full range of GSM services, based on the key principles of affordability, accessibility and value for money. Launched in November 2001, Cell C has rolled out more than 2,600 base stations nationwide and carries over 87% of its own traffic. The network operator has roaming agreements with 519 telecommunications operators in 181 countries worldwide. Cell C is South Africa's most empowered telecommunications company in terms of equity ownership, preferential procurement, employment equity and enterprise and skills development.