DStv Premium freefall continues

[Jan]

DStv Premium destruction

MultiChoice's latest annual results have revealed that the broadcaster has continued to bleed customers in its valuable premium segment in South Africa.

As of March 2024, the DStv premium segment's 90-day active subscribers stood at 1.8 million, down around 200,000 subscribers a year ago.

 

[bwana]

Zero sympathy here. You want more subscribers, get real with pricing.

 

[Brian_G]

Canal+ seems happy enough. So be it.

 

[object]

Daily DStv Article 2/2 ~ 12/06/24

 

[Brian_G]

And Daily Investor takes the cake, as usual

DStv owner MultiChoice is technically insolvent

 

[object]

And Daily Investor takes the cake, as usual

DStv owner MultiChoice is technically insolvent

Noted for future.

 

[backstreetboy]

I legit read it as DStv Premium freeforall continues. https://mybroadband.co.za/forum/threads/dstv-anti-piracy-push-in-south-africa.1291869/

 

[Itsa Trap]

I've ordered a fiddle to play that's measured in planck lengths.

 

[JamesBoy]

 

[IamNoone]

 

[Skerminkel]

The premium category includes subscribers on the two most expensive DStv packages — Premium and Compact Plus.
These customers contribute the highest average revenue per user (ARPU) of DStv’s subscribers.

Nobel prize in economics coming up. Who would have thought that a company generates the most revenue per client from the clients who pay the most?

 

[deweyzeph]

Nobody at Multichoice seems to have done an Economics 101 course. When demand for your product falls the correct thing to do is to lower your prices. They seem to think they can defy the laws of economics and do the opposite.

 

[HumanShield]

They had so many years to build a streaming product knowing people are moving online. But they were pushing their cutting edge decoders at the time that couldn't even do 1080p. Their streaming product was an after thought, and they are one now.

 

[deweyzeph]

They had so many years to build a streaming product knowing people are moving online. But they were pushing their cutting edge decoders at the time that couldn't even do 1080p. Their streaming product was an after thought, and they are one now.

What's even more bizarre is that they chose to launch a competitor (Showmax) to their own streaming service. Now they're running 2 parallel streaming services. A really strange business decision.

 

[Insidus]

DStv needs to be restructured now that people consume content differently MultiChoice doesn't need to spend extra on Showmax but try to portion what they are spending with DStv. Disney already did that same as Paramount, NBCUniversal and Warner Bros. Discovery.

 

[UB40]

Everyone is kissing DSTV goodbye

 

[Skerminkel]

Everyone is kissing DSTV goodbye

I might just sign up again, just to not be associated with Stoof.

 

[ProfA]

R1000 for a product that is sub par. And that is being very polite. The streaming app on TVs is still buggy as fck.

 

[Swa]

Nobody at Multichoice seems to have done an Economics 101 course. When demand for your product falls the correct thing to do is to lower your prices. They seem to think they can defy the laws of economics and do the opposite.

They dug a nice hole. Kept raising prices thinking it will keep people from defecting from premium but all it did was erode the value of those packages. Now they're in the position where if they lower prices it will make defecting from premium even more attractive. If they lower the price of premium alone it will erode the value on those packages even more. Their only hope is to completely restructure the product and what you pay for. Also stop asking a subscription for PVR functionality already paid for.

 

[Swa]

Daily DStv Article 2/2 ~ 12/06/24

View attachment 1724723

I raise you one

DStv’s death by 1.6 million cuts

MultiChoice reported significant DStv subscriber over the past financial year.

mybroadband.co.za