Online stats: Don’t be misled

[rpm]

Online stats: Don’t be bamboozled

The case against, and implications of inflated and unverifiable audience statistics

 

[DJ...]

It can be a little difficult not to be misled when the company providing you with a supposed service are the ones doing all of the misleading in the first place. Like NetDynamix...

 

[Jan]

It can be a little difficult not to be misled when the company providing you with a supposed service are the ones doing all of the misleading in the first place.

Indeed, which is why stats need to be vetted by an industry body.

 

[zamicro]

After all the articles published here, I would expect to have seen a link under Shaun Dewberry with some more info about him.

 

[AniV]

After all the articles published here, I would expect to have seen a link under Shaun Dewberry with some more info about him.

www.dewberry.co.za

His background and job and blog and Twitter handle and involvement with Interwebs Radio have been mentioned several times. Links to his blog and the original report have been posted in several articles too.

 

[unskinnybob]

"Shaun Dewberry is a 32 year old IT Specialist with 12 years professional experience in enterprise environments to compliment 30 years of computing"

He started computing at age 2? Impressive. http://dewberry.co.za/wp-content/up...-Streaming-Internet-Radio-in-South-Africa.pdf