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This is the real reason why it's still being used. Not because SMS is such an awesome technology (a whole 160 characters, wow), or because people are happy to be raped by the insane costs. It doesn't help if I've got a nice top-of-the-line smartphone with more power than a laptop had a few years ago, if the other guy is still using an old-skool Nokia 3310 or something. (Thanks old people). Or, what more frequently happens, the other person has a nice smartphone, but is too retarded to use it properly and install a nice messaging app.SMS is ubiquitous and comes pre-installed on all phones – 4.2 billion people actively use SMS according to market watcher Tomi Ahonen. You know the recipient will be able to receive an SMS and be able to respond to you. Compare this to smartphones – according to research from online market company, Compete Inc, 27% of owners have never downloaded and installed an application, including MIM applications, on their smartphone.