I think these apple shares are overpriced. With android making inroads (number of android phones in the wild to pass iphones in 2013?), the ipad to be shown up as the massive failure it is (come now, no usb ports?!?!), investors will soon be selling shares if they don't keep the iphone competitive (damn near improbable with the rate at which android is evolving, unless they ramp up updates that is). Plus the anti-apple crusade is gaining ground with all the stunts Apple's pulling off these days. Over the next couple of years MS and Apple going to be sharing this title as "the largest tech company" until perhaps Google wrestles it away.
That being said, Apple is known for pulling rabbits out of hats. Wouldn't be surprised if i'm proved wrong altho this ease-of-use and coolness factor they claim is milked to death imo. Apple produces good products, but their marketing is their main strength. Kinda sad if you think about it