MTN out for revenge, says Cell C

[jes]

MTN was out for revenge: Cell C

Cell C lodged a complaint against MTN’s advertising, arguing that MTN’s advertising is motivated purely by revenge

 

[koeks525]

Ah so now our mobile operators are playing games with each other

/ Grabs popcorn

 

[kianm]

round ??? , and then Cellc will come back again with another attack Ad

 

[entrepr]

The ASA did uphold two of Cell C’s complaints, and ruled that:

MTN’s claim “We are also guilty of investing 83% of those billions back into South Africa” is misleading; and
The claim “…A network that hardly ever drops their calls…” is unsubstantiated

I'm glad ASA picked up those two glaring mis-claims

 

[Ipwn 4]

Am I the only one who thinks Cell C is being a little bitch?
Their ads didn't need to say mtn as they made it very clear who they are on about. They have been looking for a fight openly for a while and once they got one they ran to mommy with a complaint.

 

[jannievanzyl]

Cell C sorely needs AKC back

 

[Gulio]

Cell C lodged a complaint with the ASA, arguing that the MTN advert was designed purely as a counter-attack.

Lol

 

[OGroteKoning]

I wonder if they would like some cheese with the whine...

 

[Bosvark@]

Slim vang sy baas!