The Toyota Century Thread

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Here Are The Most Interesting Cars Not Sold In America - Jalopnik

Premium vans meant for chauffeured luxury are a thing, particularly in Asia. One of the more interesting luxury vans that the U.S. will never get is the recently introduced Hyundai Staria. It can seat up to 11 passengers in two different wheelbase sizes and can be had with either four-cylinder...
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At $7,500, Is This 1990 Toyota Century a Once in a Lifetime Deal?

Toyota’s top-of-the-line model at home, this privately imported sedan is a bit of a fish out of water here.

jalopnik.com

At $7,500, Is This 1990 Toyota Century a Once in a Lifetime Deal?

Toyota’s top-of-the-line model at home, this privately imported sedan is a bit of a fish out of water here.
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Toyota Century

Toyota Motor Corporation unveiled a new Century model. The new model plans to be launched during 2023 while the Century sedan will still be available.

The Century debuted in 1967 as Toyota's premium chauffeur-driven car. Until then, the Japanese chauffeur car market had been dominated by Western luxury brands. Aiming for a breakthrough, Toyota set out to create a completely new luxury Japanese vehicle that could stand its ground on the world stage. The first-generation Century was built with the best technology Japan had to offer at the time. It was based on the concept of a dignified design incorporating traditional Japanese aesthetics combined with a human-centered approach to achieve outstanding quietness and comfort. For more than five decades, the Century has served as Japan's chauffeur car of choice, embodying an unrivaled spirit of omotenashi, or hospitality, that ensures its important passengers reach their destinations in comfort.

Over that time, the development team has deliberated extensively on a future direction for the Century to ensure that customers experience a level of hospitality exceeding their expectations. In recent years, chauffeur-driven car needs have diversified as passengers seek to utilize their time on the road more effectively by getting rest inside the cabin or participating in online meetings. It was these circumstances that brought the team around to the idea of introducing a new model.

Under the concept of "The Chauffeur," the new model has evolved into a chauffeur car that will continue to meet customer expectations in the years to come while pursuing the essence and inheriting the dignity, quietness, and ride comfort befitting a Century.


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Japan’s Rolls Royce gets hiking boots: Toyota Century SUV unveiled

With levels of quality and craftsmanship that go above and beyond, the Toyota Century has always been something akin to a Japanese Rolls Royce.

Of course, the nameplate - which has been around in sedan form since 1967 - is not very familiar to people outside of Japan as this luxury vehicle is largely relegated to its home market, where it is often owned by high rollers with chauffeurs.

And now Toyota has pulled the covers off of an SUV version that reminds us of the Rolls Royce Cullinan. While it won’t replace the Century sedan, which was last renewed in 2018, it will expand Toyota’s ultra-luxurious offering into the ultra-lucrative SUV segment.

Sadly, it seems this aristocratic Toyota is still only destined for the Japanese market, where sales will be limited to just 30 highly personalised units a month. Prices reportedly start at 25 million Yen, which is around R3.2 million at today’s exchange rate.

The vehicles will be sold through select dealerships where sales and engineering specialists, dubbed Century Meisters, will help each customer create the Century of their dreams.

 
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