Yea, I bought mine in the US, not on sale and paid $1499, incl tax. I qualified for a bit of discount, which covered the tax. That works out to about 15500. Bought my previous MBA from Hong Kong 2 and a half years ago, sold it this year for 200 rand less than what I paid for it, due to the price increases here.
Regardless of US pricing or SA pricing, 15-20k is still quite steep for a 13" laptop, but considering you get the OS and the entire iWorks suite as well, its relatively similar to what you would pay for other systems with similar specs.
I saw our new work Lenovo T440 laptops yesterday with Windows 8.1
Worse screen than retina, 500gb normal HDD and 8gb ram comes in at around R16k.
And that's volume pricing on around 1000 units.
I think everything is just crazy expensive at the moment. Agreed.
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