The market sentiment has moved away from cheapest and towards value for money. People don't mind paying a premium for a premium product.
What MWEB did was advertise a premium product, milk consumers until it no longer remained profitable, and then reneged on promises and blamed their customer base.
That is downright unethical business. They attempted to increase revenue on false promises. It is absolutely despicable, and I personally don't see how anyone could ever trust them again.
Just check bwana's link from multiple threads. Just a few months ago they were publicly berating other ISPs for throttling, on the basis of it not being a truly uncapped offering.
Yet here we are. What a horrible bunch of lying scum. I'd rather pay a few bucks more each month to be sure that my ISP isn't going to screw me over like MWEB. I'd also pay a few bucks extra to not enable Naspers to continue fleecing its DSTV customer base, which I recently cancelled on principle. I'd also rather pay a few bucks more to be sure that my money plays no part in bribes committed in my name by the government, like it did with Dina Pule. Don't for a second think that that was private money. It wasn't. Nor was the amount she paid for trying to assassinate people. See recent news.
I'd also rather not pay money to a company that refuses to evolve to the ever increasing data usage of its customers, and instead accuses its own customers of abuse, even after admitting that data is becoming more accessible.
So the ultimate choice is yours: stay with MWEB who refuse to disclose parameters but happily call you an abuser. Or move.
It bears relevance that Naspers recently released fantastic results (financial), which they attribute to their significant growth in their adsl business and tencent.
So don't ever let them try to con you in to believing that their adsl margins are too low. All Derek is trying to do is maintain margins on a lower base. Because evidently he's absolutely clueless as how else to do it. Or he's an ignaramous, who is completely out of touch with modern life.
Either he pitched this incorrectly to the board, or he deserves to be discarded by the adsl community. One cannot break promise as fundamental as this. One cannot allow a brand to be so tarnished for a few short term bucks. Evidently he is way out of his depth.
Dear Derek. Resign, before the crowd force you to. Or redeem yourself, with a complete game-changer. The ball is in your court.
Or do you truly not care about the exodus...?
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