WebAfrica CEO - Matt Tagg say's
"Web Africa is also placing a stronger focus on one-account packages – which combine ADSL access and data bundle prices. According to Tagg their one-account ADSL offerings are now of the most competitively priced in the market.
While the latest Web Africa pricing is not as aggressive as some of the other offerings in market, Tagg says that their aim is not to compete on price alone, but also ensure that they provide their subscribers with excellent quality of service and the high support levels they have become known for."
So I send a mail (see Below) on this pricing issue to them on the 16th of February, still no reply they even send out a second mail on it" So this is the Service we are paying for?? The ticket on this mail was closed, even took it up with my BSM, the feedback after 3 days - awaiting feedback... WOW that is service to pay for...
Simon was asking me to send a mail on this but I declined it as I thought the reductions will only bring a decline of revenue (and due to the current service levels I wouldn't mind my customers moving directly to another ISP, or dealing direct with WA) , but now after pulling it apart, it seems your Resellers will soon be paying you to resell your products...
Not sure how other resellers feel about this, but I will definitely not try and stop a customer to move to another more affordable ISP and from my experience the past few weeks, more service orientated ISP.
Please get back to me if I do not quite understand this! As most of this is based on the Mail you send and the current pricing that is posted on https://www.webafrica.co.za/adsl/standard/ , that Simon Elrick confirmed as the new cost structure for the public
So to sum it up not only will resellers be taking quite a cut on their revenue, but soon WA also want a Reseller to pay R3.00 to WA for a top up, that the Reseller has to do the Support (taking the call from the customer) and Work (loading the top up).
Can this be correct, or is it just another case of something falling through the cracks?
Regard’s
Ernest Dunhin
Ps. I feel very compelled to post this on mybroadband.co.za, I would like to see the responses from other Resellers, as well as at the Public’s view on this exploitation of resellers.
Non Reseller accounts:
Data (GB) Actual saving per GB
1 -11
3 -16.58333333
5 -9.666666667
10 -4.454545455
Thus your reductions is not on par across the board, and it seems you are now penalising customers
who has high bandwidth usage, as they are not getting the same of better benefit on these Price
reductions.
Reseller Margin against WA Price to Public
Data (GB) Movement
1 -1
3 -5
5 -8.333333333
10 5.454545455
Thus your reductions on Reseller Accounts, is actually going to cost your resellers,
a decline on revenue of R1.00 per 1GB Package, R5.00 per 3GB Package, and R8.33 per 5GB package,
only on the 10GB Accounts will experience an increase on mark-up of R5.45 per account.
And as far as distribution of packages go, i.e. more 1GB/3GB/5GB accounts than 10GB accounts, it will hurt the resellers.
The nicest surprise that WA is giving it's resellers is that on any top up, the resellers
(if they keep in line with WebAfrica structure i.e. top up @ the same price as 1GB of Data) will need to pay in
R3.00 per GB that is Topped up.
"Web Africa is also placing a stronger focus on one-account packages – which combine ADSL access and data bundle prices. According to Tagg their one-account ADSL offerings are now of the most competitively priced in the market.
While the latest Web Africa pricing is not as aggressive as some of the other offerings in market, Tagg says that their aim is not to compete on price alone, but also ensure that they provide their subscribers with excellent quality of service and the high support levels they have become known for."
So I send a mail (see Below) on this pricing issue to them on the 16th of February, still no reply they even send out a second mail on it" So this is the Service we are paying for?? The ticket on this mail was closed, even took it up with my BSM, the feedback after 3 days - awaiting feedback... WOW that is service to pay for...
Simon was asking me to send a mail on this but I declined it as I thought the reductions will only bring a decline of revenue (and due to the current service levels I wouldn't mind my customers moving directly to another ISP, or dealing direct with WA) , but now after pulling it apart, it seems your Resellers will soon be paying you to resell your products...
Not sure how other resellers feel about this, but I will definitely not try and stop a customer to move to another more affordable ISP and from my experience the past few weeks, more service orientated ISP.
Please get back to me if I do not quite understand this! As most of this is based on the Mail you send and the current pricing that is posted on https://www.webafrica.co.za/adsl/standard/ , that Simon Elrick confirmed as the new cost structure for the public
So to sum it up not only will resellers be taking quite a cut on their revenue, but soon WA also want a Reseller to pay R3.00 to WA for a top up, that the Reseller has to do the Support (taking the call from the customer) and Work (loading the top up).
Can this be correct, or is it just another case of something falling through the cracks?
Regard’s
Ernest Dunhin
Ps. I feel very compelled to post this on mybroadband.co.za, I would like to see the responses from other Resellers, as well as at the Public’s view on this exploitation of resellers.
Non Reseller accounts:
Data (GB) Actual saving per GB
1 -11
3 -16.58333333
5 -9.666666667
10 -4.454545455
Thus your reductions is not on par across the board, and it seems you are now penalising customers
who has high bandwidth usage, as they are not getting the same of better benefit on these Price
reductions.
Reseller Margin against WA Price to Public
Data (GB) Movement
1 -1
3 -5
5 -8.333333333
10 5.454545455
Thus your reductions on Reseller Accounts, is actually going to cost your resellers,
a decline on revenue of R1.00 per 1GB Package, R5.00 per 3GB Package, and R8.33 per 5GB package,
only on the 10GB Accounts will experience an increase on mark-up of R5.45 per account.
And as far as distribution of packages go, i.e. more 1GB/3GB/5GB accounts than 10GB accounts, it will hurt the resellers.
The nicest surprise that WA is giving it's resellers is that on any top up, the resellers
(if they keep in line with WebAfrica structure i.e. top up @ the same price as 1GB of Data) will need to pay in
R3.00 per GB that is Topped up.
Last edited: