Wow, Im super impressed by what you guys are doing. You must have deep pockets because ADSL is a very tough/competitive market to break out into. Most people start as a one man show and slowly build up, but you guys seem to be going balls to the wall from the start.
If you can offer fiber in East London I will be one of your first paying clients

(Dark Fiber did lay trunking outside my house).
With the amount of staff you have it looks like it might take a while for you to break even (cause your profits on a 1000 accounts is very low), but if you have deep enough pockets you will get there.
I wish you the best of luck and look forward to some exciting products.
PS: Kiss any holidays or days off for the next 3 years

Running an ISP is relentless.