Roman4604
Executive Member
Yeah, Samsung are not stupid, nor are they a research institution. First & foremost they're a business, willing to play the 'long game' for future revenues/profits.within six years their prices will be inline with current LCD/LED prices.
Most developed markets are already saturated with current technology flatscreen TVs, so makes sense to divert focus/resources to a new (eventually superior price/performance) technology. They'll need a new carrot to convince the market to upgrade their current technology flatscreens in the future, otherwise they'll eventually fade out of business.