Derrick
ლ(ಠ_ಠ )ლ
- Joined
- Nov 22, 2010
- Messages
- 5,085
- Reaction score
- 5
Did you know music is play listed on TUKS FM? Did you know that DJ’s, in contrast with the spirit of true student radio are now told what to play? Student radio used to be the last bastion of freeform radio on the planet. A place where student DJs could push the envelope by playing music from the heart instead of from a playlist scheduled by a handful of people in a station backroom that have no idea of the emotion of the moment, nor the intentions of the DJ at any given time.
What is worse is that these play lists are generally formed off of chart rankings overseas instead of what should be a fresh ear for a local student audience. Gone are the days when a DJ could get a CD from an aspiring band, find an interesting track and give it a twirl on air. Now bands have to send in songs and pray that somebody in the music department will actually take the effort of feeding the track into a computer and play listing it for on air play. What are the odds? Most of the time you would be better off simply bribing them!
Seriously it happens!
Check this out:
Money for airplay scandal
1950′s payola scandal
Payola explained on Wikipedia
Any aspiring future radio broadcaster’s first encounter with radio in my opinion should be free of play listing before moving into the territory of overly commercial highly formatted radio when finished studying at varsity or college. TUKS FM has sacrificed what to me is a cornerstone of true student radio for the sake of advertising revenue. Play listing is done in order to make shows predictable in order to create advertising slots that can be sold for profit. The only problem is that TUKS FM is not a commercial for profit entity. It is a community service station aimed at students as its community.
Why destroy what in all honesty is that what makes student radio unique by trying to turn it into a format radio station and in the process depriving aspiring DJs the opportunity to experience what is the only safe harbor of true freedom on air? It is wrong in my opinion. It is so wrong that I even created a FaceBook group dedicated to the cause of turning this around. As an ex TUKS FM DJ in the late 90’s I take personal exception to what the new campus jocks are having to tolerate and what they are missing out on.
What is worse is that these play lists are generally formed off of chart rankings overseas instead of what should be a fresh ear for a local student audience. Gone are the days when a DJ could get a CD from an aspiring band, find an interesting track and give it a twirl on air. Now bands have to send in songs and pray that somebody in the music department will actually take the effort of feeding the track into a computer and play listing it for on air play. What are the odds? Most of the time you would be better off simply bribing them!
Seriously it happens!
Check this out:
Money for airplay scandal
1950′s payola scandal
Payola explained on Wikipedia
Any aspiring future radio broadcaster’s first encounter with radio in my opinion should be free of play listing before moving into the territory of overly commercial highly formatted radio when finished studying at varsity or college. TUKS FM has sacrificed what to me is a cornerstone of true student radio for the sake of advertising revenue. Play listing is done in order to make shows predictable in order to create advertising slots that can be sold for profit. The only problem is that TUKS FM is not a commercial for profit entity. It is a community service station aimed at students as its community.
Why destroy what in all honesty is that what makes student radio unique by trying to turn it into a format radio station and in the process depriving aspiring DJs the opportunity to experience what is the only safe harbor of true freedom on air? It is wrong in my opinion. It is so wrong that I even created a FaceBook group dedicated to the cause of turning this around. As an ex TUKS FM DJ in the late 90’s I take personal exception to what the new campus jocks are having to tolerate and what they are missing out on.