Anyone in the pharmaceutical industry?

SMART Healthcare Representative's Course

Introduction

An effective healthcare representative is one who can communicate with healthcare customers’ in their language!

the base of this language is the anatomy, physiology, pathology and pharmacology of all the body systems, plus an understanding of how the healthcare industry operates.

the Smart Group’s Healthcare Representatives course has, since 1992, provided this background for representatives working for, or individuals wishing to work for, healthcare companies.

Training is conducted on a modular basis. Lectures are held on 13 Saturday mornings in Cape Town, Durban and Johannesburg. the course May also be completed by correspondence (self study).

Delegates are assessed by self assessments, mini-tests, an examination, a territory assignment and a selling skills role-play.

Delegates who achieve a minimum of 70% overall receive a certificate

Benefits

Broadens the anatomy, physiology, pathology and pharmacology knowledge of current and new representatives.
Ensures all representatives, current and new, have a standard base of knowledge
Enables all representatives to communicate on a professional level with customers
Expands the representative's knowledge beyond current therapeutic areas
Permits cross pollination of ideas between delegates attending the training.

Objective

To facilitate entry into a career in healthcare sales for people lacking the appropriate qualification or experience

To provide Healthcare representatives with market and medical (anatomy, physiology, pathology and pharmacology) training required under the proposed Marketing Code of Practice.

To help representatives / potential representatives obtain accreditation, for the classroom training section, of the recently registered National Certificate in Pharmaceutical Sales Representation

Programme Outline

- Healthcare Market Knowledge (Internal, External, Commercial)
- Selling Skills
- Microbiology and Defence Mechanisms
- Introduction to Anatomy
- the Nervous System
- the Endocrine System
- the Circulatory and Lymphatic Systems
- the Urinary System
- the Respiratory System
- Managed Healthcare
- Marketing Code
- Territory Management and Administration
- the Digestive System and Nutrition
- the Reproductive System
- Territory Management
- Administration
- the Musculo-Skeletal System
- the Skin and Organs of Special Sense
- Pharmacology

Who should attend

Representatives requiring training under the proposed Code of Marketing Practice

Representatives requiring accreditation under the National Certificate in Pharmaceutical Sales Representation
Individuals wishing to enter the industry but who lack the required qualifications or experience

Duration: 13 weeks part-time lectures on Saturday mornings (in Johannesburg, Cape Town and Durban) or via distance learning.

Schedule:
28th January 2012,
3RD March 2012 (Only in Johannesburg)
26th May 2012

Cost: (Course only includes vat)
R5900 (Full)
R3000 (Dep)
X 3 R1200 (Inst)

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Polly101 said:

Course is good but jobs are not always easy to come by. First pick always goes to experienced reps. But this is a foot in the door at a reasonable price.

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Polly101 said:

Course is good but jobs are not always easy to come by. First pick always goes to experienced reps. But this is a foot in the door at a reasonable price.

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fdaniels said:

Yep. My wife did the course and she learnt a lot. her background was in Microbiology, but even armed with a University Degree AND a SMART diploma she still had a tough time finding a job. Preference was always given to people with experience. At the end of the day she decided not to pursue a career in medical repping, and she is probably better off for it.

The course is still good though. It teaches you a lot about anatomy, physiology and what different types of drugs are used for. My wife had lots of experience reps in her class, as well as people from all backgrounds. The nice thing is that if you end up the top of your class then there is a *good* chance of getting hired and the lecturers used to work in the industry and still have many contacts.

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