someone explain how they can expect 28.8 billion to watch the world cup

[killadoob]

considering there are only around 6 billion ppl in the world

China TV expects 10 billion to tune in for finals

BEIJING, June 9 (Reuters) - China's state television service CCTV is expecting an audience of 10 billion for their World Cup coverage, even though most of the matches will take place in the middle of the night and the national team failed to qualify.

'It's difficult to tell how many people in China will watch the World Cup,' an official from CCTV sports centre told state news agency Xinhua. 'But judging from my experience, the accumulative amount of audience will be more than 10 billion.'

World soccer's governing body FIFA reckon the last World Cup finals in Japan and South Korea attracted an aggregate global television audience of 28.8 billion.

More than 250 million Chinese watched the 2002 final between Brazil and Germany and CCTV are offering blanket coverage and multiple replays of the 63 matches this time around.

Another producer of CCTV said as the station would be broadcasting matches non-stop for 24 hours, an audience of 10 billion would 'not be surprising at all'.

http://soccernet.espn.go.com/news/story?id=370457&cc=3888

[telkomsuig]

LOL maybe a person is defined as one viewer per game. Ie times the audience by number of games they watch

[donaldza]

Yep, its just how many people watch each game. Even if the same people watch more than one game they still get counted multiple times.

[daysleeper]

finals is plural which means that 5 billion people what two of the games and so forth.

remember that statistics is a very intresting "science"

[Gaz{M}]

Well i'm not one of those 28.8 billion

soccer = snooze fest

but i'm happy for all you soccer nuts. it must be great to enjoy a world cup!

now where's my knitting...

[SuperAntMD]

'But judging from my experience, the accumulative amount of audience will be more than 10 billion.'



The world cup finals refers to the whole tournament, as teams had to compete just to get there, and yes its all the viewers for all the games, so if you watch 3 games a day you're 3 viewers x however many days you watch

[kongwane]

Theres Nothing Like World Cup Fever And Tones Of Beer