More to be done to make cellphone calls affordable

A

AdLo

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http://www.mg.co.za/articlePage.aspx?articleid=284173&area=/breaking_news/breaking_news__business/

Using a nationally representative response base of 1 152 people, the consumer-research survey was able to identify six market segments that explain the cellphone-usage habits of average South Africans.

Named "Grassroots", "Lizards", "Playas", "Magpies", "Sophisticats" and "Elephants", the six segments each "have an image and a persona," according to Goldstuck. "These names are concepts that characterise the segments
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Great, a survey that classifies us as animals.

SA's telecoms surveys, hearings and conferences are becoming more ridiculous by the day.
 
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